Fashion Marketing Portfolio

Style, Storytelling, Strategy-

Style, Storytelling, Strategy-

About Me

Hi, I’m Liv— a fashion marketing student and aspiring content creator with a passion for branding, visual storytelling, and building intentional digital experiences. My work focuses on the intersection of fashion, lifestyle, and identity—creating content and concepts that feel both aspirational and relatable.

For almost 5 years, I worked as a Style Advisor at Aritzia, where I developed a strong foundation in client experience, trend awareness, and personal styling. This role allowed me to understand how brand identity translates into real-life interactions and strengthened my ability to connect with consumers in a meaningful way.

Through my academic projects and personal brand, Livs Life, I’ve explored areas such as creative direction, subcultures in fashion, and digital marketing strategy. I’m especially interested in how brands can use content and storytelling to build community and emotional connection.

As I prepare to move to Sydney, Australia, I’m excited to expand my perspective within a new market and continue growing within the fashion and creative industry. I’m currently seeking opportunities in fashion marketing, content creation, and brand strategy.

Skills

Content Creation · Customer Experience · Branding · Social Media Strategy · SEO · Website Design · Styling · Trend Forecasting · Visual Storytelling

Featured Projects

Pop-Up Shop Project

Pop-Up Shop for a fictional brand

Photo Shoot Project

A take on Wo(man) of the year - group work

Planogram Project

Delivery for SS26 Reformation-West 4th Boutique

WGSN Reverse Forecasting Project

Taking a deep dive into WGSN Big Ideas for FW25

Keep Up with Liv’s Life

Everything travel, life, fashion, beauty and more. Follow along if you’re figuring out your life, your style, and your next chapter—without having it all planned out.

Contact Me

Interested in working together? Fill out some info and I will be in touch shortly. I can’t wait to hear from you!